Intel chief executive Brian Krzanich showed off a laptop running on a 14-nanometer Intel system-on-a-chip processor today. During his keynote at the Intel Developer Forum, Krzanich also predicted that there will be tablets with Intel chips in them that will ell for less than $100 this holiday season. IDF is a coming-out event for Intel’s new top brass: Krzanich as the top new boss and president Renee James. Of course, their talk is going to be a bit overshadowed by Apple’s own press conference.
Krzanich and James are promoting Intel’s newest chips for mobile devices and addressing how Intel will break into the business in a bigger way as more of the market transitions from PCs to newer devices such as tablets and smartphones. One of the new chips is code-named Quark, Intel’s tiniest chip yet. Intel’s targeting the “Internet of things” and wearable computing with it. The transition to mobile remains Intel’s biggest challenge and its greatest opportunity, as competitors who use ARM-based technology dominate that space.
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