By Rob Wright, Feb. 01, 2010
If the iPad is going to have the kind of success Apple is accustomed to seeing these days, then it will have to topple a growing number of competing devices that are scheduled to hit the market this year. While the most high-profile alternative tablets are from HP and Dell, there are a number of other manufacturers that have jumped into the suddenly crowded and hot market. Microsoft CEO Steve Ballmer highlighted the new HP Slate during his keynote address, but he also mentioned a few other non-HP tablets such as Pegatron's tablet offering. Similarly, Nvidia showed off several different tablet models from companies such as Asus, Microstar International, and Innovative Converged devices, that are utilizing Nvidia's Tegra 2 system-on-a-chip (SoC). All in all, there looks to be more than a dozen different tablet manufacturers vying for market share this year with Apple. Some of these devices were created by startups like Notion Ink, while others, such as the Sports Illustrated tablet prototype, are back by international media conglomerates. The biggest effect Apple's iPad may have on the competition is on price; at $499, the iPad is cheaper than some analysts and media members expected. Some tablets are running over that $500 benchmark, while some devices have already moved well under it to the $300 price range. Many manufacturers held back pricing announcements, likely preferring to wait until after Apple's event this week to put a dollar figure on their tablets.
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