We enjoy a very good lifestyle in North America and Europe, but most people around the world can't afford to shell out hundreds of dollars for a new video card. That's why the majority of ATI's video cards sales are less than $100. ATI is launching the Radeon HD 5450 for those people. The card uses ATI's newest 40nm chip from TSMC, codenamed Cedar. The GPU is a mere 59mm2, enabling the Radeon 5450 to become the first DirectX 11 video card to sell for under $50. It will use DDR3 or DDR2, depending on the Add-In Board partner who sells the card. 512MB versions will sell for around $50, while 1GB versions will sell for around $60. The new card also targets another important market. The Home Theatre PC segment is growing, and users there generally desire a passive cooling solution. The Radeon 5450 has a Thermal Design Power of only 19.1W, and an idle power usage of 6.4 watts. This enables the use of a passive cooling solution. The reference card shown uses a heatsink that occupies two slots, but AIBs will mostly be selling single slot solutions.
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