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Monday, November 2, 2009

AMD exec says NVIDIA neglecting gamers

What's in a game?
By Sylvie Barak 29th October, 2009

AMD's senior manager of developer relations, Richard Huddy, told HEXUS it looks to him as if NVIDIA is "somewhat abandoning the gaming market." Huddy spoke to HEXUS about NVIDIA's recent GTC event, where focus lay squarely on supercomputing and GPGPU computing for academic purposes, a 180 degree flip from the previous year's Nvision event, which was focused on gamers. "It's not like our only focus is on gaming, but it appears NVIDIA is in a kind of sneering mode towards game players at the moment," Huddy told us, adding that in his opinion, it was quite possible to diversify focus, without abandoning gamers and the gaming market. "Gamers are good people," Huddy continued, maintaining that while solving climate change and curing cancer was certainly very admirable, there was also nothing wrong with a bit of gaming. "Gamers are well rounded individuals," he told us.

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