Korea Fair Trade Commission rules against Intel

Guilty of bullying AMD
By Sylvie Barak, 10 March 2009

THE AMERICAN ANTITRUST Institute has taken a crash course in Korean, translating chunks of a 133 page ruling which says Intel abused its market dominance through the use of rebates, bullying customers into choosing its chips over rival AMD's. Apparently the Korea Fair Trade Commission has found Intel guilty as charged for "unfairly excluding competitive enterprisers" and harming customer interests using rebates in a carrot and stick approach to steer business away from Intel's only (and much smaller) competitor, AMD, in violation of the Monopoly Regulation and Fair Trade Act. Intel apparently used the dirty trick of selling its wares at "unreasonably low prices" and buying goods or services at unreasonably high prices in order to have its way, something so uncharacteristic (*cough*, NOT) it has us reeling in shock and disbelief. Samsung was one of the firms named in the suit as having been bullied into choosing Intel CPUs over AMD's back in 2002. Apparently, Intel "continuously requested" Samsung stop buying from its competitors, and when the word "please" didn't work, Intel decided to get abusive, significantly reducing its volume of rebates to the electronics giant in the first and second quarter of 2002. Intel then asked again. With a little ‘aggressive' tone on the "please" no doubt.

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