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Tuesday, October 14, 2008

Samsung returns to US laptop market

Just in time for the holidays
By Egan Orion: Tuesday, 14 October 2008

SOUTH KOREAN electronics heavyweight Samsung is re-entering the US laptop market to join in the holiday buying season. It unveiled a broad array of four notebook models in the US on Tuesday. The company hopes to lure potential customers away from Apple's super-slim Macbook Air notebook, smaller netbooks and bulkier desktop replacement laptop PCs. In addition to its aim at Apple, Samsung seems to want to take some market share from all the other laptop sellers in the US, including primarily HP, Dell, Lenovo, Toshiba, Sony and Asustek.

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