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Wednesday, May 14, 2008

Gigabyte starts PR war against Asus

by Thomas De Maesschalck Wednesday, May 14 2008

Gigabyte just started a PR war against Asus. Tom's Hardware talked to Gigabyte's technical team in Taiwan and received a bunch of slides in which the motherboard maker shows how Asus supposedly lies and deceives its customers. Gigabyte claims Asus lies about the power savings of its EPU technology, shows the superiority of its own DES technology, says Asus' EPU doesn't have phase changing capabilities and calls out Asus for using "questionable components" on its motherboards. When the slides were shown, the message from Gigabyte’s technical team was obvious: Asus outright lied about its performance figures.

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