By Ed Oswald, April 2, 2008
Microsoft has again quashed rumors that it will ship a Blu-ray drive in or for the Xbox 360. This time, the speculation was fanned by DigiTimes, which quoted industry sources who claimed that manufacturers had been chosen to start production of the drives. According to the report in DigiTimes, which has had a shaky past in predicting companies' future moves, Taiwan's Lite-On IT was asked to participate in the production of the Blu-ray drives for Microsoft. But production of such drives is met with a fundamental problem: price. The cost to build a Blu-ray drive, estimated to be as high as $95 to $100, is far higher than the cost of the current DVD drive in the Xbox 360, thought to be between $18-20.
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